‘Chris is one of the few very, very bright people around.’
– CHARLES SAATCHI.
‘On his day he’s a much better writer than I am.’
– DAVE TROTT.
‘He is intelligent, witty and versatile and I’d say he’s probably one of the best three copywriters in the country.’
– JOHN WEBSTER.
‘He’s just done a podcast with me!’
– DAVE DYE
J. WALTER THOMPSON.
Guinness.
BOASE MASSIMI POLLITT.
Bambi Nappies.
Pepsi.
The Labour Party.
Cresta.
Cadbury’s Smash.
Southern Comfort.
SAATCHI & SAATCHI.
Triumph.
Thorpe Lieberman Ltd.
YOUNG & RUBICAM.
Croft Original.
Smirnoff.
Wispa.
Johnnie Walker Red Label.
Smirnoff. Round 2.
Young & Rubicam.
Appletise.
DAVIS WILKINS.
The Radio Association.
Daily Telegraph.
The Sunday Telegraph.
Merrydown.
Austin Reed.
Outspan.
Miele.
Woman’s Journal.
Taylor’s Port.
CHRIS & SIAN WILKINS DIRECT.
Sheila’s Wheels.
Go Compare.
More Chris..
CREATIVE REVIEW.
DIRECTION.
CAMPAIGN.
ZOOM.
MARKETING WEEK. (Chris had a regular column, everyone I knew read every last one of them back in the day.)
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I’m weeping, uncontrollably, for what once was.
Sorry John. Dx
The writer’s writer to whom I owe everything. Hugely intelligent, savagely funny and thoroughly nice, no-one could hit the keys in quite the order quite as cleverly as Wilkins.
I’ve always loved his work, whether it was ads or articles. DX
Genius. The David Attenborough of advertising.
I’ve always had the highest regard for everything he’s achieved. Deftly considered and quietly carried out with consummate skill.