I’ve found a great book on advertising; ‘Methods of the Madmen’. The only problem is it’s not available. It’s been written by a friend of mine, Mike Everett, as well as writing the book Mike wrote many great ads whilst at Collett’s and Lowe’s, including the Olympus David Bailey campaign, the freaky ‘Wrangler. That’s what’s going on’, Birds Eye’s ‘Dishonest woman’ and a bunch of Hamlet ads to name but a few. He’s kindly allowed me to feature a few chapters hereRead more
Month: November 2018
PODCAST: Chris Wilkins.
‘Chris is one of the few very, very bright people around.’ – CHARLES SAATCHI. ‘On his day he’s a much better writer than I am.’ – DAVE TROTT. ‘He is intelligent, witty and versatile and I’d say he’s probably one of the best three copywriters in the country.’ – JOHN WEBSTER. ‘He’s just done a podcast with me!’ – DAVE DYE J. WALTER THOMPSON. Guinness. BOASE MASSIMI POLLITT. Bambi Nappies. Pepsi. The Labour Party. Cresta. Cadbury’s Smash. Southern Comfort. SAATCHIRead more