WHAT I LIKED before I knew what I was SUPPOSED TO LIKE – Vikki Ross.

Dave asked me to contribute to another one of his brilliant ideas – a series of posts by people in advertising talking about what ads they liked before they learnt what they were supposed to like. I never learnt what I was supposed to like. I didn’t study advertising at uni – I didn’t even go to uni. And I didn’t go to ad school – I didn’t know it was a thing until I started mentoring at School ofRead more

PODCAST: Trevor Beattie.

‘Recorded any new podcasts lately?’ I get asked this a few times every week. The askees range from college attendees to retired adman. As I pick the people I interview, they seem as famous as The Beatles to me, but they’re often unknown to the askees. After offering up a name and watching a blank expression appear, I reach for a quick handle, something from culture that I think they’ll know. Occasionally it’s an ad fact; ‘Set Up Fallon beforeRead more