PODCAST: Derek Day Pt. 1.

Being one, I’m very aware of my fellow double d’s out there in advertising. Dave Droga – met once, gave him a lift after judging D&AD together. Donny Deutsch – never met, seen him on Morning Joe though. David Denton – did a few ads with him at BMP, did Cointreau ‘Ice melts’, amongst many others. Don Draper – never met, seems cool. And Derek Day – less known than the first three, but well worth checking out. I’d hearRead more

WHAT I LIKED BEFORE I KNEW WHAT I WAS SUPPOSED TO LIKE: Richard Russell.

Before I became a Copywriter, I just liked popular ads. I didn’t know they were popular ads, of course, they were just the stuff that was visible and fun and spoke to me. The more I worked in advertising though, the more it seemed to me that the industry had a real problem with popular ads. A snobbery that mass-market work was dumbed down. And, conversely, a belief that the work without wide appeal was way cooler and cleverer, andRead more

WHAT I LIKED before I knew what I was SUPPOSED TO LIKE – Lynsey Atkin.

“It relies on me finding people who aren’t afraid to be honest and not too worried about looking cool.” This is what Dave said to me when asking if I’d like to gather together some of my favourite adverts from that distant yet golden time before I knew anyone had ‘favourite adverts’. Well Dave, you got me. Honest? Deeply uncool? Two of my top personality traits, seeing as we’re dealing in preferences here. As someone who spent their formative yearsRead more

INTERVIEW: Andy McLeod.

Why advertising? I was quite quick tongued, bright at school, without being very academically gifted or driven. I cared about ‘stuff’ in general, zeitgeisty stuff; trends, tribes, what was cool what wasn’t, what was funny what wasn’t. I liked art and English at school and not much else. Got not very good A-level grades, which led me to Bristol Polytechnic to do a two year course in Business studies with advertising. The advertising bit of it was 1 hour aRead more