In 1969, fourteen years after the first commercial aired in Britain, colour arrived. The bar was raised. Ambitious ads could now go beyond the over-lit, creakily acted black & white output from adland. Ads, well, the good ones, started to look like they could’ve been snipped from a movie. But they were still pretty formal. A couple of years later, a young producer decides he wants to stop producing ads and start shooting them Rather than chase the formal perfection,Read more
Posts tagged: #Levi’s ad
IN-CAMERA 5: Graham Ford.
Where did you grow up? South East London When did you take your first picture? When I was eleven. Then I asked for a camera for my fifteenth birthday. One of my brothers showed me how develop a film and to make a contact print. I was completely absorbed by photography for the next 40 years. What was your first job? Aged 18, I spent two weeks in an ice cream warehouse, at minus 20 degrees. It paid for my newRead more
BOSS No. 5: Mark Denton
Why advertising Mark? It all happened by accident. I was quite good at drawing as a kid and my Uncle had gone to Art School and had ended up as a Silversmith. The Dentons weren’t that imaginative (they all worked in the Family Scrap business) so ‘good at drawing’ meant that I should go to Art School too. My Mum thought I could get a job as one of those people who paint the patterns on the edge of platesRead more