To hear Derek tell it, his career was totally unplanned. One impetuous decision after the next. Leading to endless mistakes. Exhibit A: Quitting the best agency in the country to go on holiday with his girlfriend. (CDP) To me, it looks as meticulously pre-planned as any of the plots in the ‘Ocean’s’ films. STEP 1: Work for the best agencies in town: (CDP, BMP and DDB). STEP 2: A reconnaissance trip to the States (Smith/Greenland). STEP 3: Create financial securityRead more
Posts tagged: #Roger Woodburn
PODCAST: JOHN WEBSTER & IDEAS – Dave Trott
British advertising may have had more successful businessmen. More accomplished creative directors. Bigger award winners. But never a better Creative. No one has more ideas living in British people’s heads than John Webster. They didn’t gatecrash either – they were invited in. Singing and dancing their way past the barriers and into the national consciousness. One big, happy conga line; Smash Martians, Cresta Bear, Honey Monster, John Smith’s Arkwright, the Prize Guys, the Humphreys, and on and on. Born acrossRead more
Hands up who’s heard of TOM LICHTENHELD?
In the late 80s, I discovered a discount bookshop on Shaftesbury Avenue, amongst the junk, ‘Knitting For The Whole Family’ and ‘Fun With Chives’ were piles American advertising books I’d never heard of; One Show Annuals. They were dirt cheap – £4.99. For the cost of one D&AD Annual I could buy six One Shows. So I bought six One Shows. The work was a revelation. Bolder, funnier and less genteel than the stuff in the D&AD. One agency stoodRead more
REMEMBER THOSE GREAT PORSCHE ADS? 1. Bruce Bildsten
How did you end up at Fallon McElligott Bruce? I got there very early, but I suspect I came close to being there from the beginning. I had met Tom McElligott at the University of Minnesota when he spoke to an advertising class I took. He was at the creative agency Bozell and Jacobs and asked me to come back and interview a couple of times. I got impatient with student loans to be paid that I took a jobRead more