THE CHRISTMAS POST.

Every year I forget. But this year, finally; a Christmas related post in time for Christmas! Does blogging get any slicker? For most people, Christmas cards are an opportunity to reach out to family and friends to let them know you’re thinking of them. For Creatives they’re an opportunity to win yourself an award. Here’s a few examples. My agency was no different. We’d find a bit of budget to help us send out season’s greetings to all our friends,Read more

BOSS No.6: Tim Delaney.

Why advertising? I wanted to be a hotel bell hop boy when I left school at 15. But when I looked in the newspaper want ads – Junior Opportunities – they only had 2 ad agency messenger jobs. I went up to London and one of them offered me a job. What was your first job in advertising? A messenger- in a tiny basement room with 4 others. Quite Dickensian,when I look back. Did you try and get into Collett’s,Read more

ADNAMS: Words.

Agencies and clients generally shack up together after a single blind date, (or a pitch, to give it its technical name.) As a result, the relationship is a marriage of convenience; ‘‘Do you, Least Bad Agency In The Process, take you, Client Who Needs To Look Like They’re Shaking Things Up?’’ But when an ‘old flame’ comes back the dynamic is different, you feel you have to do everything you can to justify their decision. Or at least I did when this happened back in 2009.Read more

SHORT FILM FESTIVAL: Ideas ruined.

‘Can you do me an ad for Rushes Short Film Festival? it’s to go in my Gongs magazine, it’s an opportunity!’ – Mark Denton. DISSOLVE TO THE FOLLOWING YEAR. ‘Can you do me a campaign for my Short Film Festival? it’s to go in my Gongs magazine, it’s an opportunity!’ – Mark Denton. (The Therapy Short Film Festival was one of a number of ideas Mark has had over the years to redistribute money he’s built up in his savings account.) LookingRead more