YE OLDE ADVERTS.

Before we start, full disclosure: I’m not anti old ads. I quite like them. But weirdly, a surprising number of creatives leaders don’t. At least, they say they don’t in public, I’m sure in private they must have a cheeky flip through the odd One Show annual now and again? They put out phrases next to their profiles like ‘All about the new’, ‘Future facing creative’, ‘Forwards, not backwards’ ‘I never look back’.
 It sounds so cool. Frankly, it makes meRead more

PODCAST: Me (Pt.2)

When I interviewed Sir Alan Parker he kept saying ‘take that out, take this out!’. I tried to explain that these ads were part of his journey, they shed a little light on his journey from the mailroom to Hollywood. He was having none of it ‘I’m a less is more guy, you’re a more is never enough guy’. He’s right, well, in terms of ads I’m definitely a less is more, but in terms of the blog, interviewing peopleRead more

Working for fruit.

A few months after setting up Campbell Doyle Dye a publisher came in for a chemistry meeting. Before we’d set up I’d been at AMV/BBDO, The Economist was one of the clients I looked after, so I was excited to share the work Sean and I had produced as it was not only relevant, it was arguably the best campaign for a publisher ever? “Did you do those here?” “Er…well, no, that was at our last agency, Abbott Mead Vickers”. “Oh?”Read more