PODCAST: Oli Beale.

“Hello Dave, We’ve not met before. I’m an ad creative too. I felt compelled to write and tell you how much I’m enjoying your blog. I’ve learnt loads. (Now I’ve started writing this email I feel a bit silly!) Anyway, keep pumping your stuff from the loft out into the ether. It’s wonderful. Thanks, Oli.” I got that email in 2013. I wondered where this charming young man went to college or was on placement, so I googled him: ‘PartnerRead more

BULLSEYE!

I worked with Sean Doyle for roughly 12 years. One morning, about six years in, Sean threw a scruffy ball of paper over to my side of the desk – ‘I did us a logo’. It was like a miracle; Our names fit together perfectly, symmetrically, what were the chances? It was worth putting it together even if just to enter for awards. I turned the scribble into type. That wasn’t how Sean had imagined it. DYE was too dominant.Read more

PODCAST: Tony Davidson Pt. 2.

The Wieden years. It’s weird, I only interview people whose work I really like, but whenever I lay their work out end-to-end, I’m always surprised at how much better it is than I’d remembered. It could be that there’s much more of it, the sheer consistency of it or that it appears better with the benefit of time and a bit of distance. All three are true of the work in this post. Tony does a good job of shiningRead more

PODCAST: Tony Davidson. (Part 1.)

Sometimes, it’s difficult writing about people you know. On the one hand, you don’t want to offend them with a flip remark, like ‘no filter between his brain and mouth’, or ‘certified nut-job.’ On the other, and probably worse, you don’t want to get all gooey with guff like ‘only about the work’ or ‘incredibly consistent* since day one’. So I won’t bother, I’ll just let you listen and make your own minds up. (*Except for ‘Captain Chaos’.) STUDENT. BMP.Read more

ENGLISH HERITAGE: Wiggly lines.

I used to love those long copy Leagas Delaney ads. True, I never read the copy, but the theory at the time was that if  you write a thousand words on, say, how a boot was made, you’d appear like a very well made boot. Showing a thousand words of copy was like a bit like a quality mark. But I liked them because they looked nice. Well, sophisticated, to be more precise. In a sea of price flashes, exclamationRead more